ComplyAdvantage · Marketing Performance
Reporting period: September 2026 Updated 06 Oct 2026, 13:09 UTC
Data-quality note for September 2026. ComplyAdvantage changed its GA4 tracking in early September 2026. Before that, page views were only recorded for visitors who had interacted with the consent banner. Visitors who neither accepted nor rejected were not tracked at all, though they could have been counted with cookieless tracking. From 3 September they are counted, so GA4 sessions, users and page views rose sharply as a result of measurement, not real growth. GA4 figures from September onward are not comparable with earlier months, and the demo request rate drops because the session base grew while demo requests did not. Organic reach was steady: Google Search Console clicks were down 4% month-on-month (16.5k vs 17.3k). Search Console, Ahrefs and conversion counts are not affected by the change.

September 2026 at a glance

Google Search Console + Google Analytics 4 · compared with Aug 26 and Sep 25
Clicks
16k
▼ 4.7% vs Aug 26
▼ 52.9% vs Sep 25
Google Search Console
Organic search sessions
41k
▲ 175.7% vs Aug 26
▲ 46.5% vs Sep 25
Google Analytics 4GA4 tracking change: see note
Demo requests
105
▼ 10.3% vs Aug 26
▼ 31.4% vs Sep 25
Google Analytics 4key event: contact_demo_form_submit
Transactions
10
▼ 41.2% vs Aug 26
▲ 11.1% vs Sep 25
Google Analytics 4key event: purchase

Conversions

Google Analytics 4 · key events · organic search and AI assistants only

Organic search

Demo requests
105
▼ 10.3% vs Aug 26
▼ 31.4% vs Sep 25
Google Analytics 4key event: contact_demo_form_submit
Transactions
10
▼ 41.2% vs Aug 26
▲ 11.1% vs Sep 25
Google Analytics 4key event: purchase
Revenue
$1,596
▼ 73.3% vs Aug 26
▼ 37.3% vs Sep 25
Google Analytics 4GA4 purchaseRevenue
Demo request rate
0.26%
▼ 67.4% vs Aug 26
▼ 53.1% vs Sep 25
Google Analytics 4demo requests ÷ sessions
Demo requests
Google Analytics 4 Complete months · key event contact_demo_form_submit
145162154148153131140160144129163168140133147117105May 25Aug 25Nov 25Feb 26May 26Aug 26
Transactions
Google Analytics 4 Complete months · key event purchase
2510179812111121715121710May 25Aug 25Nov 25Apr 26Jul 26
Revenue
Google Analytics 4 Complete months · metric purchaseRevenue
$1,320$2,724$1,247$2,200$2,546$1,347$2,592$3,966$120$8,481$13,073$2,691$1,618$5,970$1,596May 25Aug 25Nov 25Apr 26Jul 26
Top landing pages by demo requests
Google Analytics 4 September 2026 · Organic search sessions · 21 landing pages produced 105 demo requests · plus 4 pages that stopped converting
Landing pageDemo requestsSessionsDemo rate
SepShareAug 26vs Aug 26Sep 25vs Sep 25
/ 57 54% 80 -29% 84 -32% 8,190 0.7%
/contact-us 9 9% 1 +800% 4 +125% 127 7.1%
/request-demo 8 8% 7 +14% 8 0% 427 1.9%
/pricing 7 7% 2 +250% 3 +133% 400 1.8%
(not set): landing page not recorded 3 3% 9 -67% 15 -80% 1,112 0.3%
/partnerships 3 3% 3 0% 4 -25% 86 3.5%
/mesh 2 2% 1 +100% – new 602 0.3%
/starter-plan 2 2% – new – new 187 1.1%
/fr 2 2% 1 +100% 4 -50% 84 2.4%
/fr/insights/methodes-blanchiment-argent 1 1% – new – new 608 0.2%
/mesh/aml-customer-screening 1 1% – new – new 341 0.3%
/fincrime-risk-intelligence/sanctions-watchlists-screening 1 1% 3 -67% 2 -50% 186 0.5%
/mesh/transaction-monitoring-software 1 1% 2 -50% 1 0% 136 0.7%
/vendor/best-adverse-media-screening-software 1 1% – new – new 33 3.0%
/mesh/agentic-workflows 1 1% – new – new 27 3.7%
/fincrime-risk-intelligence 1 1% – new – new 23 4.3%
/vendor/the-best-aml-software-in-australia 1 1% – new – new 23 4.3%
/vendor/best-aml-software-in-canada 1 1% – new – new 10 10.0%
/fr/mesh/surveillance-des-transactions 1 1% – new – new 6 16.7%
/fr/fournisseur/les-meilleurs-logiciels-pour-le-filtrage-des-paiements 1 1% – new – new 4 25.0%
/insights/aml-environmental-crime 1 1% – new – new 4 25.0%
Stopped converting: demo requests in Aug 26 or Sep 25, none in September 2026
/vendor/best-transaction-monitoring-software 0 – 3 -100% 2 -100% 145 0.0%
/vendor/top-aml-software-for-banks 0 – 2 -100% 1 -100% 254 0.0%
/insights/what-is-aml-screening 0 – – – 3 -100% 51 0.0%
/fincrime-risk-intelligence/negative-news-screening-tool 0 – – – 2 -100% 53 0.0%
Demo requests = key event contact_demo_form_submit, credited to the page the session started on. "new" means none from that page in the comparison month. Small counts swing widely, so read percentages as directional. Sessions and demo rate are affected by the GA4 tracking change (see note above).

AI assistants

Demo requests
16
▲ 6.7% vs Aug 26
n/a vs Sep 25
Google Analytics 4key event: contact_demo_form_submit
Transactions
3
0.0% vs Aug 26
n/a vs Sep 25
Google Analytics 4key event: purchase
Revenue
$1,437
▲ 302.4% vs Aug 26
n/a vs Sep 25
Google Analytics 4GA4 purchaseRevenue
Demo request rate
1.50%
▼ 56.0% vs Aug 26
n/a vs Sep 25
Google Analytics 4demo requests ÷ sessions
Demo requests
Google Analytics 4 Complete months · key event contact_demo_form_submit
17161516Jun 26Jul 26Aug 26Sep 26
Transactions
Google Analytics 4 Complete months · key event purchase
1133Jun 26Jul 26Aug 26Sep 26
Revenue
Google Analytics 4 Complete months · metric purchaseRevenue
$1,782$119$357$1,437Jun 26Jul 26Aug 26Sep 26
Top landing pages by demo requests
Google Analytics 4 September 2026 · AI assistants sessions · 7 landing pages produced 16 demo requests · plus 3 pages that stopped converting
Landing pageDemo requestsSessionsDemo rate
SepShareAug 26vs Aug 26Sep 25vs Sep 25
/ 7 44% 5 +40% n/a n/a 221 3.2%
/pricing 3 19% 2 +50% n/a n/a 27 11.1%
/request-demo 2 12% 1 +100% n/a n/a 14 14.3%
/starter-plan 1 6% – new n/a n/a 10 10.0%
/contact-us 1 6% 3 -67% n/a n/a 8 12.5%
/integration 1 6% – new n/a n/a 4 25.0%
/fr/partenariats 1 6% – new n/a n/a 1 100.0%
Stopped converting: demo requests in Aug 26 or Sep 25, none in September 2026
/partnerships 0 – 2 -100% n/a n/a 2 0.0%
(not set): landing page not recorded 0 – 1 -100% n/a n/a 40 0.0%
/insights/politically-exposed-persons-peps-screening-requirements-around-the-world 0 – 1 -100% n/a n/a – –
Demo requests = key event contact_demo_form_submit, credited to the page the session started on. "new" means none from that page in the comparison month. Small counts swing widely, so read percentages as directional. Sessions and demo rate are affected by the GA4 tracking change (see note above).

AI sources

Referral traffic (GA4) and citation visibility (Ahrefs)
AI sessions
1,066
▲ 142.3% vs Aug 26
n/a vs Sep 25
Google Analytics 4
AI users
526
▲ 34.2% vs Aug 26
n/a vs Sep 25
Google Analytics 4
AI assistant sessions by month
Google Analytics 4 Visitors arriving from an AI assistant answer
5194401.1kJul 26Aug 26Sep 26
Which assistants send traffic
Google Analytics 4 September 2026 · change vs Aug 26
ChatGPT 852 ▲ 163.0%
Gemini 119 ▲ 77.6%
Claude 55 ▲ 61.8%
Perplexity 30 ▲ 233.3%
Microsoft Copilot 10 ▲ 233.3%
AI citation visibility
Ahrefs How often complyadvantage.com is cited in AI answers — visibility that may not send a click
PlatformCitationsPages citedChange
Perplexity 34 24 +4
Gemini 7 5 +2
Microsoft Copilot 6 11 -3
ChatGPT 5 5 –

Sessions by channel

Google Analytics 4 · organic search and AI assistants, kept separate

Organic search

Organic search sessions
41k
▲ 175.7% vs Aug 26
▲ 46.5% vs Sep 25
Google Analytics 4GA4 tracking change: see note
Organic search users
34k
▲ 143.9% vs Aug 26
▲ 29.6% vs Sep 25
Google Analytics 4GA4 tracking change: see note
Organic search sessions by month
Google Analytics 4 Complete months only
45k37k32k28k28k24k25k22k24k29k23k21k18k17k18k15k41kMay 25Aug 25Nov 25Feb 26May 26Aug 26

AI assistants

AI assistants sessions
1,066
▲ 142.3% vs Aug 26
n/a vs Sep 25
Google Analytics 4
AI assistants users
526
▲ 34.2% vs Aug 26
n/a vs Sep 25
Google Analytics 4
AI assistants sessions by month
Google Analytics 4 Complete months only
5194401.1kJul 26Aug 26Sep 26

Organic reach & authority

Ahrefs
Domain Rating
74
n/a vs prior month
n/a vs last year
Ahrefs
Organic traffic
26k
▲ 1.0% vs Aug 26
▼ 39.7% vs Sep 25
Ahrefsestimated
Referring domains
8,758
▲ 9.2% vs Aug 26
▲ 71.4% vs Sep 25
Ahrefs
Traffic value
$84k
▲ 2.0% vs Aug 26
▼ 36.3% vs Sep 25
Ahrefsestimated
Estimated organic traffic
Ahrefs Estimated monthly visits from organic search
November 2024November 2025October 2026
Referring domains
Ahrefs Total linking domains, month by month
3k3.1k3.3k3.5k3.6k3.7k3.9k4k4.3k4.5k5.1k5.5k5.8k5.9k6.5k6.4k5.9k6.3k7.2k7.5k7.8k8k8.8k8.7kNovember 2024February 2025May 2025August 2025November 2025February 2026May 2026August 2026
Top organic keywords
Ahrefs Ranked by estimated traffic · movement vs prior month
KeywordPositionVolumeTrafficChange
complyadvantage.com checkout.com case study 2 -1 3,800 1,833 +846
complyadvantage 1 – 1,000 909 +1
aml platforms 2 – 3,700 806 +666
epstein files 9 new 153,000 469 new
refinitiv.com wise complyadvantage 3 new 3,700 433 new
aml software — dropped — — -354
aml tools — dropped — — -253
what is money laundering with example 4 – 1,700 244 –
aml transaction monitoring tools 6 -3 3,800 227 +203
fraud prevention software 3 – 1,300 183 +83
comply advantage 1 – 500 159 +42
money laundering examples 4 -1 1,100 136 -2
About these figures. This dashboard reports organic search and AI assistant traffic only — the channels this programme influences. Paid, email, direct and referral traffic are excluded, so totals here are lower than an all-channel view in GA4. Monthly figures are summed from daily data and can differ by ~1–2% from a single-period GA4 query, because a session spanning midnight is counted in both days. Search Console figures cover the two marketing domains only, complyadvantage.com and get.complyadvantage.com. Product and documentation subdomains (app., docs., support., etc.) are excluded. Because of this host filter, Google reports impressions, CTR and position per page, not per search result. Impressions are therefore higher, and CTR lower, than in Search Console's default property view. GA4 began classifying an AI Assistant channel in June 2026, so year-on-year comparisons for AI are shown as “n/a” rather than as growth.